The Future of Intelligent Buildings Starts Now
Event Sponsors Keystone
Catalyst
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Connector
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Media and Industry Partners
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Why Attend?
The built environment is undergoing a massive shift: AI‑powered automation, interoperability, energy intelligence, and new regulations like EPBD are redefining how buildings must operate.
At FIN Connect, you’ll discover practical, real-world strategies to stay ahead of regulatory, technological, and market demands — not just today, but for the next decade.
This event is about more than technology — it’s about changing the culture of the building automation industry.
A culture where:
- Systems are open, interoperable, and future-ready
- Innovation is driven by collaboration, not silos
- Buildings become intelligent, adaptive, and software‑defined
- Partners co-create solutions that scale
If you believe in this direction, FIN Connect 2026 is where you belong.
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Meet the speakers
Matteo Pierone
CEO, J2 Innovations
Matteo Pierone
CEO, J2 Innovations
Matteo is the CEO of J2 Innovations, a global leader in smart building platforms and digital transformation. With more than 20 years of international experience across software engineering, sales, and strategy, he has played a key role in scaling open, interoperable ecosystems for building automation. A strong advocate for open standards and data‑driven buildings, Matteo is known for translating complex technologies into impactful business outcomes that advance sustainability, efficiency, and innovation in the built environment.
Claudia Guenzi
Head of Siemens Buildings Italy
Claudia Guenzi
Head of Siemens Buildings Italy
Claudia Guenzi is Head of Smart Infrastructure and Head of the Buildings Business Unit at Siemens S.p.A. (Italy). With a background in economics and over 20 years of leadership experience across smart grids, energy automation, and digital buildings, she leads the development of intelligent and sustainable infrastructure solutions that connect energy, buildings, and industry. Claudia is recognized for driving innovation and business transformation to address challenges such as urbanization, decarbonization, and digitalization.
Fabio Lamberti
Global BD and Partnerships, Coster Group
Fabio Lamberti
Global BD and Partnerships, Coster Group
Fabio Lamberti is an experienced commercial leader in the smart building and energy automation sector. He currently serves as Global BD and Partnerships, Coster Group, where he supports international partner growth, strengthens MSI channel strategy, and contributes to the company’s global expansion. Fabio brings deep technical knowledge of building automation combined with a strong track record in sales development, partner programs, and market expansion across Europe and international markets.
Scott Muench
Board of Directors, Project Haystack
Scott Muench
Board of Directors, Project Haystack
B. Scott Muench is Vice President of Knowledge Excellence at J2 Innovations, and a long‑standing authority in smart buildings, IoT, and semantic data models. With nearly 30 years in building automation, Scott has played a formative role in shaping how device data is structured, shared, and understood across systems. As a board member of Project Haystack, he is deeply involved in advancing practical approaches to data semantics and interoperability. Scott is known for his engaging, experience‑driven perspective and for grounding innovation in real‑world engineering, integration, and operational realities.
Salvatore Cataldi
Global Standards & Regulations Lead Belimo
Salvatore Cataldi
Global Standards & Regulations Lead Belimo
Salvatore Cataldi is Global Standards & Regulations Lead at Belimo and a recognized expert in building automation, digital ecosystems, and interoperability standards. With a background spanning software design and integrated Building Automation Systems, he has dedicated his career to advancing open standards—particularly BACnet—to improve connectivity, efficiency, and sustainability in buildings. Salvatore serves on the Board of Directors of BACnet International and actively contributes to European and international standardization bodies, helping shape the regulatory and technological future of smart buildings.
Andrea Rinaldi
Systems Director, AVL Italy
Andrea Rinaldi
Systems Director, AVL Italy
Andrea Rinaldi is a technology leader in the HVAC and building controls domain, with a strong focus on connectivity, IoT, and digital services for smart buildings. Working at the intersection of product strategy and emerging technologies, he is involved in developing scalable, connected solutions that improve system integration, performance, and lifecycle management. Andrea brings a practical, innovation‑driven perspective on how software and connectivity are reshaping HVAC and building automation ecosystems.
Andrea Pavesi
CEO, Ambercom
Andrea Pavesi
CEO, Ambercom
Andrea Pavesi is a senior professional in the smart buildings and HVAC ecosystem, with experience spanning product development, digital solutions, and system integration. His work focuses on enabling connected, efficient, and future‑ready building systems by bridging field requirements with evolving software and technology platforms. Andrea brings a pragmatic perspective on innovation, combining technical depth with a clear understanding of customer and market needs.
Oriol Cervello
IoT & Cloud Services Manager, Panasonic
Oriol Cervello
IoT & Cloud Services Manager, Panasonic
Oriol Cervelló is IoT & Cloud Services Manager at Panasonic Heating & Cooling Solutions Europe, where he leads the development of connected, cloud‑based and edge solutions for HVAC systems across residential, commercial, and service applications. With over 20 years of experience in HVAC and building integration, Oriol focuses on leveraging IoT, data platforms, and interoperability to enhance energy efficiency, operational control, and user experience in smart buildings. He is a frequent contributor to discussions on digital innovation and the role of software in accelerating the decarbonization of the built environment.
Valerio Castelnuovo
CEO, Systema
Valerio Castelnuovo
CEO, Systema
Valerio Castelnuovo is President and Co‑Founder of Systema Srl, a technology consultancy specializing in digital transformation for the Architecture, Engineering, and Construction (AEC) sector. With a background in information sciences, he has over 25 years of experience guiding organizations through the adoption of BIM, data‑driven processes, and advanced digital solutions across the construction value chain. A recognized voice in Construction 4.0, Valerio focuses on leveraging interoperable data and digital platforms to improve efficiency, collaboration, and lifecycle management in the built environment.
Yasaman Meshenchi
Energy Efficiency Specialist, FIRE
Yasaman Meshenchi
Energy Efficiency Specialist, FIRE
Yasaman Meshenchinezhad works at FIRE – the Italian Federation for the Rational Use of Energy, where she focuses on energy management, energy efficiency, and the role of digital technologies in the energy transition. Her work spans research, market analysis, and stakeholder engagement, with particular attention to artificial intelligence, decarbonization, and industrial energy efficiency. Yasaman regularly contributes to studies, events, and public discussions on how innovation and policy can support a more sustainable and resilient energy system.
Andrea Lamberti
Account Manager EMEA, J2 Innovations
Andrea Lamberti
Account Manager EMEA, J2 Innovations
Andrea is Account Manager EMEA at J2 Innovations, where he supports customers across Europe in adopting open, software‑driven solutions for smart buildings and connected systems. With a strong background in international sales and customer development within the building automation ecosystem, his experience spans channel sales, client relations, and market development, with a focus on helping customers translate technology innovation into real‑world value.
Alex Badon
AI Leader, J2 Innovations
Alex Badon
AI Leader, J2 Innovations
Alex Badon is a Senior Software Development Engineer at J2 Innovations, where he plays a key role in advancing AI‑driven capabilities for smart buildings and connected systems. He works at the intersection of artificial intelligence, semantic data, and building automation platforms, contributing to the development of intelligent services that transform raw operational data into actionable insights. Alex is closely involved in applying generative AI and structured data models within the FIN Framework, helping bridge advanced AI concepts with real‑world building performance, energy optimization, and operational decision‑making.
